The retail landscape continues to evolve and accelerate, with ecommerce sales playing an increasingly influential role.
In 2022, U.S. ecommerce sales totaled $35.3 billion from Thanksgiving Day through Cyber Monday, a 4.0% increase from 2021. U.S. consumers spent $11.3 billion online on Cyber Monday alone.
As you set your priorities for this year, use this checklist to help you gain a competitive advantage and increase customer retention.
Evaluate your:
Order to fulfillment
Inventory levels
Product catalog
Customer communications
Evaluate how your ecommerce process and systems performed last year to see how you can optimize for the year ahead.