CommsChoice offers cloud communications for businesses to help them stay connected to their customers. Their communications platform has a global presence with more than 25 locations around the world. Affer going public in 2017 as a result of 5 companies merging together, CommsChoice is listed on the Australian Securities Exchange under the ticker CCG.
Adam DeGruyter, Systems Manager, is responsible for managing all of CommsChoice’s core systems. The most crucial systems that CommsChoice uses are NetSuite for billing & delivery, and Salesforce for case management & sales. In addition to NetSuite and Salesforce, CommsChoice’s business systems make use of Oice 365, marketing automation tools, the website, SBCs, and more.
Although NetSuite and Salesforce both hosted critical data for doing
business, there was no way for that data to flow between those two
applications. This created a gap in sales orders that required integrations
The significant breadth of CommsChoice's business systems carried additional requirements. Adam and his team needed a solution that could build and deploy integrations quickly, while simultaneously being robust enough to connect anything in CommsChoice's ecosystem. It was vital to find a platform that could balance speed and ease of use while being flexible enough to change with the future needs of the business.
CommsChoice investigated a number of dierent integration solutions to connect Salesforce and NetSuite, and it quickly became
apparent which would fit their needs. Of the selection process, Adam said: “We looked at a few options and Celigo was one of the
only viable solutions. NetSuite themselves recommended it.” CommsChoice quickly implemented the NetSuite-Salesforce
Integration App, and Adam said he appreciated the help he received from Celigo’s implementation team, especially since they
were also working on implementing a NetSuite project at the same time.
Once CommsChoice was onboarded with Celigo, Adam's team got to work setting up flows that would sync sales order transactions, contact information and other files between Salesforce and NetSuite. They found that the extended integratior.io platform perfectly fit the business ecosystem's requirements for ease of use and deployment, as it simplified what would otherwise be time-consuming and complex on other integration platforms. “We can quickly map new fields from one platform to another using the visual guide without having to have a certificate in APIs,” Adam said.
Since CommsChoice's core systems are fairly robust, the ability to
automate processes and minimize the time spent on integration
maintenance is particularly important to Adam and his team. Although
they had worked with developer-centric integration solutions in the
past, these were fairly time-consuming and complex tools that were not
feasible for the company's needs. In comparison, they greatly
appreciated the straightforward simplicity of Celigo’s solution, without
compromising on function. “When building out new connections,
mapping the fields is as simple as it’s ever going to get,” Adam
CommsChoice plans to expand their use of Integrator.io to integrate some of their other systems, made possibly by the fact that Integrator.io can connect anything to anything. The speed and flexibility of the platform will continue to support CommsChoice’s future initiatives.